Modern entryway with light wood herringbone flooring, black front door with frosted glass, black bench with pillows, abstract landscape artwork, white walls, staircase with black balustrades, and natural light from windows.
Multiple paper thank you cards in pastel colors including blue, pink, gray, and green, featuring sun and moon designs and the words 'Thank You' and 'Thank You for Your Purchase' printed on them.

PERSONAL BRANDING & MARKETING SOLUTIONS BY SERENE

At Serene, we build real partnerships—personal, collaborative, and rooted in vision.

Serene was established to support small businesses and entrepreneurs who don’t have the time (or desire) to figure out branding and marketing alone. From websites to brand design to social media, we keep things simple, strategic, and thoughtful—so your business feels like you.

WHY WORK WITH US?

Investing in your brand is crucial. While it seems simple to purchase an out-of-the-box template and DIY it, if you don't implement the proper SEO or ensure that your website is structured effectively, you will not get the results you're looking for.

The reality is, that pretty Canva logo isn’t going to sell your brand.

So here we are, Serene, experts dedicated to delivering strategic, simple, and functional designs that embody your business and brand. We specialize in creating logos and brand kits, developing Squarespace websites, and handling your marketing and social media needs. Our holistic approach instills confidence and clarity, empowering your business to flow.

Storefront with a sign that says Solare and mannequins wearing clothing inside, visible through large glass windows.

We’ll wade through the weeds, so you don’t have to.

BRAND design

Strong branding sets you apart, builds trust, and connects you with your audience. Whether you're creating a brand or rebranding, Serene's packages are accessible to all small businesses and entrepreneurs.

WEB design

Creating a website is about crafting an experience that reflects your brand and engages your audience. We specialize in SEO-optimized, custom-designed Squarespace websites that make your brand shine and convert visitors into customers.

360° MARKETING

You have a strong vision and branding but you can't tandem kayak alone. Serene provides several services, including marketing collateral, strategy, social media consultancy, and full-time management to maintain your brand's consistency.

Collection of various black and white logos of businesses including Solaré, Wild Floats, GNR, Calgary West Football Club, BCK, Lando Realty Group, CH, Van Manna, and Cocos.

We’re a 360° service—add a brand photography session to any package—because you can’t actually AI yourself.

Unless you’re going for a Disney character vibe.

A sprig of rosemary with two overlapping business cards on a white background. One business card reads 'Kista Chambers, Brooke King, wildfloras@organic.com.' The other card has the words 'Wild Floras' with a line drawing of a flower.

BRAND DESIGN & MARKETING COLLATERAL

Your logo is the main squeeze to your brand, your BFF, the girl next door. Our logo packages come with business card designs and a brand template. Our services aren’t just a one-time transaction, we ensure our packages are wrapped up with a bow so you walk away with what you need to succeed.

A sleek smartphone displaying a webpage for the Calgary West Soccer team with team members' profiles and a group photo at the top, placed on a white surface next to a black stylus and a green rolled-up paper.

WEBSITE DESIGN

Our website design services specialize in Squarespace, offering various packages tailored to meet the needs of business owners and entrepreneurs. Whether you’re looking for a complete website with branding or a smaller site with 1-3 pages, we have packages that will fit your requirements. We will collaborate with you to strategize and guide you in the right direction.

Three posters on a gray wall related to Cal West FC. The middle poster shows a soccer practice with children and the words 'We bring the intensity.' The left poster bears the Cal West FC logo with a black background and green text. The right poster is green with a white logo.

CONTENT DEVELOPMENT & MARKETING STRATEGY

If you need assistance with marketing strategy, content development, or social media creation and execution, we are here to help. What sets Serene apart from other agencies is that we are not just web designers; we possess the experience to properly set up your website and provide guidance on content, overall strategy, and execution.

Our WORK

Several pastel-colored thank you cards with a sun and moon design, some with the words "Thank You for Your Purchase" and "Thank You" on the band. The cards are arranged on a light surface.
A smartphone displaying a website page for the Calgary West Soccer team, featuring team photos and player profiles, resting on a green rolled paper on a light surface with a black stylus nearby.
A sprig of rosemary, a business card, and a folded card with the words 'Wild Flours' and a floral illustration on a plain white surface.
Black and white printed marketing materials including a letterhead, envelope, and three pens branded with 'Landau' for a real estate company, arranged on a white surface.
A store sign reading 'SOLAIRE' with the slogan 'Discover Your Universe' on a black frame against a white background outside a building with large glass windows and ornate architecture.
Black business cards with white text and logo on a black background, one card partially overlapping the other.
Two bags of Coco's dog food, one labeled 'Chicken Veggie Original Recipe,' with red and beige packaging and a cartoon dog face logo, standing on a golden-yellow surface with a gold background.
Two thank you cards are positioned among rocks on a flat surface, with shadowed backgrounds and soft lighting highlighting the cards and rocks.
A collection of basketball-themed merchandise including t-shirts, hoodies, and posters, with various player images and team logos, predominantly featuring the colors red, black, white, and green.
Collection of basketball-themed t-shirts featuring images of basketball players and related graphics.
Laptop displaying a website for a T-shirt shop with large black and white text and six white T-shirts featuring basketball-themed graphics and text.
Collection of decorative pin-back buttons with various designs and colors, including yellow and black, red, black, and gold, some featuring text and logos.
A tablet displaying a webpage about the Calgary West Football Club, placed on a wooden stand on a table, with decorative dried grass and white fabric nearby.
Smartphone displaying a photography portfolio website with images of people and a dog, placed on beige fabric with cotton flowers nearby.
Gift wrapped in floral paper with a card that reads 'from our shop to your home with love'.

Let’s get STARTED